Hsinchu, Taiwan
Semiconductor · 12 months
Hsinchu Semiconductor Supply Chain: Technical SEO & Industry Links
Buyers search for material specs and certification data. The project optimized Traditional Chinese and English technical pages while earning links from Taiwan semiconductor associations and trade media.
Organic Technical Inquiries
38/mo → 110/mo
+189%
Industry Referring Domains
41 → 105
+156%
Page-One Core Terms
6 → 24
+18
Technical Page Organic Traffic
M1M2M3M4M5M6M7M8M9M10M11M12
Traffic by Language
Challenge
- English and Traditional Chinese pages duplicated content with inconsistent hreflang and canonical tags.
- Competitors ranked document-style queries with PDF manuals instead of indexable HTML.
- Internal linking failed to connect certification and application pages into topic clusters.
Approach
- Rebuilt material certification and application topic clusters with indexable HTML versions.
- Sponsored a Taiwan semiconductor association technical seminar for agenda and recap links.
- Fixed hreflang implementation before launching industry media technical guest columns.
Results
- ✓Organic technical inquiries grew 189%; traffic from US and Taiwan engineers both rose.
- ✓24 core terms within topic clusters reached page one or upper page two.
- ✓Industry association and technical media referring domains grew 156%.