Taichung, Taiwan

Manufacturing · 11 months

Taichung Precision Manufacturing: B2B Keywords & Industry Media

The business relied on trade shows and outbound sales, with a low share of online inquiries. SEO focused on Traditional Chinese technical terms and Taiwan industry media, turning R&D capability into searchable assets.

Organic RFQs

45/mo → 124/mo

+176%

Industry Referring Domains

38 → 92

+142%

Toxic Link Share

17% → 3%

-14 pts

+176%

Organic RFQ Inquiries

Organic RFQs

M1M2M3M4M5M6M7M8M9M10M11

Keyword Cluster Rank Gains

Equipment Components
Custom Machining
Precision Inspection

Challenge

  • Product pages were mostly spec sheets without solution narratives or application case studies.
  • A previous SEO vendor built low-quality directory links, creating penalty risk.
  • International buyers searched in both Traditional Chinese and English, but the site architecture was chaotic.

Approach

  • Published a semiconductor equipment component reliability whitepaper for industry media citation.
  • Spoke at a Taichung precision machinery industry forum to earn organizer and media links.
  • Disavowed toxic links and replaced them with guest articles on industry blogs.

Results

  • Organic RFQs grew 176%, with Taiwan B2B long-tail terms ranking significantly higher.
  • Industry-related referring domains increased 142%; toxic link share dropped to 3%.
  • The sales team reported higher lead quality scores from online inquiries.

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