Taiwan (multi-city)

Healthcare · 11 months

Healthcare Clinics: Multi-Location Local Pack SEO

YMYL healthcare requires careful content and credible links. We advanced Google Business Profiles, physician E-E-A-T pages, and health media coverage across every location.

Organic Appointments

210/mo → 569/mo

+171%

Locations in Local Pack Top 3

1 → 3

+2

Health Hub Referring Domains

22 → 43

+96%

+171%

Organic Appointments

Organic Appointments

M1M2M3M4M5M6M7M8M9M10M11

Appointment Growth by City

Taipei
Taichung
Kaohsiung

Challenge

  • Review counts and photo quality varied widely by location, producing inconsistent map rankings.
  • Third-party medical forum links were mostly nofollow with limited referral value.
  • Treatment pages used overly promotional language, undermining long-term trust.

Approach

  • Standardized location NAP and service structures; built physician credential and publication pages.
  • Partnered with Taiwan health media on educational features linking to a health content hub.
  • Created city-specific location landing pages targeting local keywords.

Results

  • Organic appointments grew 171%; local pack visibility improved across all three cities.
  • Health hub referring domains increased 96%; treatment page bounce rates fell.
  • No Search Console security issues related to links or content.

“Educational content paired with media links drove appointments more reliably than buying clinic directory links.”

— Marketing Manager, Multi-Location Dermatology Clinic Chain

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